Add a new form
1. Visit our Integrations page.
2. Click on “Connect” (or “Setup”).
3. Add a new account or Choose an existing one from your FB integration list.
4. Finish the authorization on Facebook.
5. Select a page(s) you want to connect.
6. Select the form(s) you want to connect & click “Next”.
7. Select a widget that you would like to connect your campaign with.
It is strongly recommended to use different widgets for different Facebook forms/campaigns
8. Configure the mapping for all selected forms.
8.1 You will see available widget fields. For each field, you can specify values combined from plain text and the form’s field. For leads from the form field names would be replaced with their values.
9. After all forms are mapped, click the “Next” button
Change or remove the form mapping
1. Open list of forms
2. Hover over the three-dot button. To change the mapping, click the “Edit” button. To remove the mapping click the “Delete” button (after it new leads from the form would not trigger a call).
3. Change mapping and click the “Update integration” button
Route Facebook Lead to a Widget
For forms with pre-defined field variants, you can configure additional routing rules.
Each rule consists of:
A field
A specific value from that field
A target widget
You can remove any routing rule by clicking the 🗑️ (basket) icon.
When a lead matches a field’s selected value, it will be routed to the specified widget.
If the field’s value isn’t mapped in the routing table, the lead will be sent to the default widget.
📌 Example:
If the Language field has the value english, the call will be routed to the EN widget.